“There’s a trend nationwide about increased awareness of healthy eating” said Sean Kelly, HUMAN Founder, during a recent interview with Mike Allen of the San Diego Business Journal. According to Allen, “
Many people do. To put it in perspective, on the last day of 2014 articles that discussed “easy dieting” were shared via social media over 23,000 times, those involving “quick healthy recipes” were shared a whopping 37,000 times, and a single BuzzFeed article about clean eating was shared over 10,000 times…in 24 hours.
It’s pretty clear that a large number of people want to be healthier, but this doesn’t change the fact that 70% of Americans are still overweight. This means that there are potentially 220 million people nationwide that want to eat “better.” How many of these people live in your community? Who could you help?
Fact: In 2014 HUMAN Franchisees impacted the lives of over 2 million individuals with our platform. Here’s why…
The Convenience Factor
Franchise Opportunity
What if a business could change the lives (and save the lives) of millions of Americans while also making a lot of money? Now there’s an idea that a lot of people can get behind. It’s an idea that created an unprecedented opportunity for business owners in the healthy vending space. According to Mike Allen, every company that’s “interested in growth in [the vending] industry is doing the same thing — providing a healthier type of snacks in their machines.”
At HUMAN, we agree that healthy vending machines are a great first step (it was our first step, after all) towards improving nutrition, but we’ve realized that, on its own, a vending machine business won’t make health food convenient enough for everyone.
Why not? Think about it. Health food aside…does your community have convenient, regular access to vending machines in every location? Are your neighbor’s pantries filled with vending machines? Do local corporations use vending exclusively?
If vending locations are prevalent in your city, it’s possible that a healthy vending only franchise might still be profitable. However, in our experience, locations that show significant returns from vending are limited to places like schools, hospitals, gyms, YMCAs, and the occasional business.
HUMAN Trends Higher
The trend that’s changing the vending machine business is…you guessed it, convenient health food. As I’ve shown, most people want to eat healthier, but this proves to be difficult when the “good” choices are so much harder to find. HUMAN Healthy Vending started to make this easier, and the HUMAN Platform picked up the pace by creating solutions for even more locations.
Conclusion
HUMAN is making junk food more inconvenient than healthy food for more people in more places. That’s why today, choosing healthier has never been easier, our franchisees’ profit potential has never been greater, and the HUMAN Platform is trending higher.
Would you like to make more healthy options available in your community? Are you excited about the HUMAN Platform?
P.S. If you liked this post, check out the last one I wrote about happiness being the key to business success.
Learn more about the HUMAN Franchise Opportunity by downloading the HUMAN Handbook here: